{"id":2206487,"date":"2021-06-01T19:08:38","date_gmt":"2021-06-01T17:08:38","guid":{"rendered":"https:\/\/www.startlap.hu\/vasarlas\/?p=2206487"},"modified":"2021-06-02T13:41:03","modified_gmt":"2021-06-02T11:41:03","slug":"hosszu-evek-utan-diadalmaskodott-a-lidl-a-tesco-felett","status":"publish","type":"post","link":"https:\/\/www.startlap.hu\/vasarlas\/hosszu-evek-utan-diadalmaskodott-a-lidl-a-tesco-felett\/","title":{"rendered":"Hossz\u00fa \u00e9vek ut\u00e1n diadalmaskodott a Lidl a Tesco felett"},"content":{"rendered":"

Kedden v\u00e1lt publikuss\u00e1 a Trade magazin<\/strong><\/a> napi fogyaszt\u00e1si cikkeket \u00e1rus\u00edt\u00f3 (FMCG) boltokat tartalmaz\u00f3 2020-as list\u00e1ja, amelyb\u0151l azonnal kider\u00fclt, hogy a Lidl<\/strong><\/a> hossz\u00fa esztend\u0151k ut\u00e1n maga m\u00f6g\u00e9 utas\u00edtotta a rangsort m\u00e1r szinte bel\u00e1thatatlan ideje vezet\u0151 Tesc\u00f3t.<\/p>\n

Fontosnak tartott\u00e1k kiemelni, hogy a Lidl m\u00e1r 2019-ben is c\u00e9lrat\u00f6r\u0151 \u00fczletpolitik\u00e1t folytatva menetelt el\u0151re, \u00e1m akkor m\u00e9g mindez kev\u00e9s volt, nem tudt\u00e1k befogni a Tesc\u00f3t. 2020-ra viszont m\u00e1r nekik kedvezett a p\u00e1lya: 685 milli\u00e1rd forintr\u00f3l 823 milli\u00e1rdra n\u00f6velte a brutt\u00f3 forgalm\u00e1t a Lidl, \u00edgy a c\u00e9g \u00e1llhatott fel a dobog\u00f3 legfels\u0151 fok\u00e1ra.<\/p>\n

A Tesco viszont a m\u00e1sodik helyet sem tudta megszerezni, mert ha oda minim\u00e1lis k\u00fcl\u00f6nbs\u00e9ggel is, de a SPAR<\/strong><\/a> futott be (738,9 milli\u00e1rd forintos brutt\u00f3 forgalommal). R\u00e1ad\u00e1sul ez az \u0151 eset\u00fckben nem is jelent nagyobb forgalomemelked\u00e9st. <\/p>\n

A szaklap a Tesco visszaes\u00e9s\u00e9t a harmadik helyre (brutt\u00f3 737,5 milli\u00e1rd forintos forgalom) a kor\u00e1bbi \u00e9vek \u00e9s a koronav\u00edrus okozta stagn\u00e1l\u00e1sra vezette vissza. <\/p>\n

\n\t
\n\t\t\n\t\t\t\n\t\t<\/a>\n\t<\/div>\n\t
\n\t\tEz is \u00e9rdekelhet:<\/span>\n\t\t

\n\t\t\tTelefonos alkalmaz\u00e1ssal k\u00f6nny\u00edti meg a bev\u00e1s\u00e1rl\u00e1st a Tesco<\/a>\n\t\t<\/h3>\n\t\tElolvasom<\/a>\n\t<\/div>\n<\/div>\n

A negyedik, \u00f6t\u00f6dik \u00e9s hatodik helyen a Coop, a CBA \u00e9s a Re\u00e1l foglalnak helyet, \u0151ket k\u00f6veti sorban az Auchan \u00e9s az Aldi<\/strong><\/a>. A lista v\u00e9g\u00e9n a k\u00e9t drog\u00e9ria, a DM \u00e9s a Rossmann \u00e1llnak.<\/p>\n

A dobog\u00f3r\u00f3l leszorul\u00f3 \u00fczletl\u00e1ncokn\u00e1l viszont 2019-hez k\u00e9pes semmilyen sorrendi v\u00e1ltoz\u00e1s nem k\u00f6vetkezett be.<\/p>\n","protected":false},"excerpt":{"rendered":"

Kij\u00f6tt a napi fogyaszt\u00e1si cikkeket \u00e9rt\u00e9kes\u00edt\u0151 multik 2020-as eredm\u00e9nyeit tartalmaz\u00f3 lista, \u00e9s bizony a Tesco nem v\u00e1rt eredm\u00e9nnyel z\u00e1rta az \u00e9vet. <\/p>\n","protected":false},"author":20,"featured_media":2206490,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8180],"tags":[850,280,15054,1073,12],"class_list":["post-2206487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-aldi","tag-lidl","tag-sorrend","tag-spar","tag-tesco"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2206487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/comments?post=2206487"}],"version-history":[{"count":4,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2206487\/revisions"}],"predecessor-version":[{"id":2206493,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2206487\/revisions\/2206493"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/media\/2206490"}],"wp:attachment":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/media?parent=2206487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/categories?post=2206487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/tags?post=2206487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}