{"id":2204861,"date":"2021-04-12T13:45:40","date_gmt":"2021-04-12T11:45:40","guid":{"rendered":"https:\/\/www.startlap.hu\/vasarlas\/?p=2204861"},"modified":"2021-04-12T13:45:40","modified_gmt":"2021-04-12T11:45:40","slug":"spar_sajat_marka","status":"publish","type":"post","link":"https:\/\/www.startlap.hu\/vasarlas\/spar_sajat_marka\/","title":{"rendered":"B\u0151v\u00edti saj\u00e1t m\u00e1rk\u00e1s \u00e1ruk\u00edn\u00e1lat\u00e1t a Spar az id\u00e9n"},"content":{"rendered":"

Kiemelked\u0151en sok fejleszt\u00e9s v\u00e1rhat\u00f3 a tejterm\u00e9k<\/strong>, a p\u00e9k\u00e1ru<\/strong>, valamint az egyebek mellett szendvicseket \u00e9s sal\u00e1t\u00e1kat<\/strong> k\u00edn\u00e1l\u00f3 k\u00e9nyelmi \u00e1rucsoportokban – k\u00f6z\u00f6lte a Spar Magyarorsz\u00e1g Kereskedelmi Kft. h\u00e9tf\u0151n az MTI-vel.<\/p>\n

Az \u00e1ruh\u00e1zl\u00e1nc jelenleg 31 term\u00e9kcsoportban 3600-n\u00e1l t\u00f6bb saj\u00e1t m\u00e1rk\u00e1s \u00e1rut forgalmaz, amelynek mintegy fele \u00e9lelmiszer.<\/p><\/blockquote>\n

Maczelka M\u00e1rk<\/strong>, a Spar Magyarorsz\u00e1g kommunik\u00e1ci\u00f3s vezet\u0151je a k\u00f6zlem\u00e9nyben hangs\u00falyozta, a v\u00e1llalat \u00fczletpolitik\u00e1j\u00e1nak egyik meghat\u00e1roz\u00f3 eleme, hogy min\u00e9l t\u00f6bb term\u00e9k sz\u00e1rmazzon hazai, ak\u00e1r csal\u00e1di v\u00e1llalkoz\u00e1sokt\u00f3l, el\u0151\u00e1ll\u00edt\u00f3kt\u00f3l, gazd\u00e1kt\u00f3l \u00e9s termel\u0151kt\u0151l.<\/p>\n

\"\"
Fot\u00f3: SPAR<\/figcaption><\/figure>\n

Folyamatosan fejlesztik saj\u00e1t m\u00e1rk\u00e1s term\u00e9kk\u00edn\u00e1latukat, a mennyis\u00e9gi n\u00f6veked\u00e9sen t\u00fal ezen a ter\u00fcleten is kiemelten fontos szempont a hazai alapanyagok min\u00e9l nagyobb ar\u00e1nyban t\u00f6rt\u00e9n\u0151 felhaszn\u00e1l\u00e1sa.<\/p>\n

\n\t
\n\t\t\n\t\t\t\n\t\t<\/a>\n\t<\/div>\n\t
\n\t\tEz is \u00e9rdekelhet:<\/span>\n\t\t

\n\t\t\t\u00cdgy tartj\u00e1k be a boltok a l\u00e9tsz\u00e1mkorl\u00e1toz\u00e1st<\/a>\n\t\t<\/h3>\n\t\tElolvasom<\/a>\n\t<\/div>\n<\/div>\n

    A Spar Magyarorsz\u00e1g 738,9 milli\u00e1rd forint \u00e1rbev\u00e9telt \u00e9rt el tavaly, ez 8,7 sz\u00e1zal\u00e9kos n\u00f6veked\u00e9s az el\u0151z\u0151 \u00e9vhez k\u00e9pest. A t\u00e1rsas\u00e1g 588 \u00fczletet m\u0171k\u00f6dtetett tavaly \u00e9v v\u00e9g\u00e9n, 34 Interspar hipermarketet, 347 szupermarketet \u00e9s 207 franchise \u00fczletet. A foglalkoztatottak sz\u00e1ma meghaladta a 14 ezret, \u00edgy tavaly \u00e9v v\u00e9g\u00e9n \u00f6tsz\u00e1zzal t\u00f6bben dolgoztak a c\u00e9gn\u00e9l 2019-hez k\u00e9pest.<\/p>\n","protected":false},"excerpt":{"rendered":"

Szinte az \u00f6sszes saj\u00e1t m\u00e1rk\u00e1s \u00e1rucsoport k\u00edn\u00e1lat\u00e1t n\u00f6veli id\u00e9n a Spar, a tervek szerint csak az \u00e9lelmiszerek ter\u00fclet\u00e9n t\u00f6bb mint h\u00e1romsz\u00e1z \u00faj cikkel b\u0151v\u00edti saj\u00e1t m\u00e1rk\u00e1s term\u00e9keit az \u00e1ruh\u00e1zl\u00e1nc.<\/p>\n","protected":false},"author":20,"featured_media":2200612,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8180],"tags":[6682,1073,1762],"class_list":["post-2204861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-bolt","tag-spar","tag-vasarlas"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2204861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/comments?post=2204861"}],"version-history":[{"count":1,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2204861\/revisions"}],"predecessor-version":[{"id":2204866,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2204861\/revisions\/2204866"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/media\/2200612"}],"wp:attachment":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/media?parent=2204861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/categories?post=2204861"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/tags?post=2204861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}