{"id":2202903,"date":"2021-02-18T15:33:49","date_gmt":"2021-02-18T14:33:49","guid":{"rendered":"https:\/\/www.startlap.hu\/vasarlas\/?p=2202903"},"modified":"2021-02-18T15:00:10","modified_gmt":"2021-02-18T14:00:10","slug":"mcdonalds-csomagolas-hamburger","status":"publish","type":"post","link":"https:\/\/www.startlap.hu\/vasarlas\/mcdonalds-csomagolas-hamburger\/","title":{"rendered":"Nagyot \u00faj\u00edt az \u00e9telek csomagol\u00e1s\u00e1n a McDonald\u2019s"},"content":{"rendered":"<p>A h\u00edres men\u00fck dobozai \u00e9s \u00fcvegei teljesen meg\u00fajulnak, az eszt\u00e9tikailag kellemes megjelen\u00e9s lehet\u0151v\u00e9 teszi, hogy a csomagol\u00e1s m\u0171k\u00f6d\u0151k\u00e9pes, ugyanakkor \u00f6r\u00f6mteli legyen. A sajtburger csomagol\u00e1s\u00e1n olvad\u00f3 sajt, m\u00edg az Egg McMuffin feh\u00e9r pap\u00edrj\u00e1n egy toj\u00e1ss\u00e1rg\u00e1j\u00e1t form\u00e1z\u00f3 k\u00f6r l\u00e1that\u00f3, <strong>a szalmakrumpli tart\u00f3j\u00e1n has\u00e1bminta, a Filet-O-Fish doboz\u00e1n pedig tengeri hull\u00e1mokat \u00e1br\u00e1zol\u00f3 grafika<\/strong> kapott helyet. A Quarter Pounder \u00e9s a Big Mac dobozok ut\u00e1nozz\u00e1k az egyedi hamburgereket, de a McFlurry pohara is \u00e9des elemekkel gazdagodott.<\/p>\n<figure id=\"attachment_2198048\" aria-describedby=\"caption-attachment-2198048\" style=\"width: 755px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-article-size-large-image wp-image-2198048\" src=\"https:\/\/www.startlap.hu\/vasarlas\/uploads\/2020\/09\/mc-donalds-755x503.jpg\" alt=\"\" width=\"755\" height=\"503\" srcset=\"https:\/\/www.startlap.hu\/vasarlas\/uploads\/2020\/09\/mc-donalds-755x503.jpg 755w, https:\/\/www.startlap.hu\/vasarlas\/uploads\/2020\/09\/mc-donalds-526x350.jpg 526w, https:\/\/www.startlap.hu\/vasarlas\/uploads\/2020\/09\/mc-donalds.jpg 1024w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><figcaption id=\"caption-attachment-2198048\" class=\"wp-caption-text\">Fot\u00f3 forr\u00e1sa: AFP<\/figcaption><\/figure>\n<p>Nem sz\u00e1m\u00edt az egyes megrendel\u00e9sek kombin\u00e1ci\u00f3ja, a csomagol\u00e1s kifejez\u0151 vizu\u00e1lis rendszerk\u00e9nt szolg\u00e1l &#8211; \u00edrja a <a href=\"https:\/\/designtaxi.com\/news\/413156\/McDonald-s-Reveals-Global-Packaging-Redesign-That-s-Playful-Yet-Functional\/\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">DesignTaxi<\/a>. Az \u00faj\u00edt\u00e1s el\u0151seg\u00edti egy\u00e9bk\u00e9nt a m\u0171k\u00f6d\u00e9s hat\u00e9konys\u00e1g\u00e1t is: a csomagol\u00f3anyagok \u00e9s \u00edgy a csomagok is k\u00f6nnyen azonos\u00edthat\u00f3k a megrendel\u00e9s \u00f6ssze\u00e1ll\u00edt\u00e1sa k\u00f6zben \u00e9s ut\u00e1n a vil\u00e1g b\u00e1rmely pontj\u00e1n.&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">We have a lot of pride for this partnership with <a href=\"https:\/\/twitter.com\/McDonalds?ref_src=twsrc%5Etfw\" target=\"_blank\">@McDonalds<\/a> and the packaging design we created together, which is rolling out around the world. View the design details: <a href=\"https:\/\/t.co\/8DaX9lpmSr\" target=\"_blank\">https:\/\/t.co\/8DaX9lpmSr<\/a> <a href=\"https:\/\/t.co\/D5S4pquHCW\" target=\"_blank\">pic.twitter.com\/D5S4pquHCW<\/a><\/p>\n<p>\u2014 Pearlfisher (@pearlfisherlive) <a href=\"https:\/\/twitter.com\/pearlfisherlive\/status\/1361666131812048897?ref_src=twsrc%5Etfw\" target=\"_blank\">February 16, 2021<\/a><\/p><\/blockquote>\n<p><script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>\u201eVan egyfajta sz\u00e9ps\u00e9ge a McDonald\u2019s ikonikus \u00e9teleinek egyszer\u0171s\u00e9g\u00e9nek. C\u00e9lunk volt megtal\u00e1lni a legk\u00fcl\u00f6nlegesebb, legfelismerhet\u0151bb \u00e9s legikonikusabb \u00e1br\u00e1zol\u00e1sukat&#8221; &#8211; mondta Matt Sia, a Pearlfisher kreat\u00edv igazgat\u00f3ja. Barbara Yehling, a McDonald&#8217;s glob\u00e1lis men\u00fcstrat\u00e9gi\u00e1j\u00e1nak vezet\u0151 igazgat\u00f3ja hozz\u00e1tette: &#8222;A Pearlfisher seg\u00edtett abban, hogy ez az \u00fajratervez\u00e9s korszer\u0171s\u00edtse m\u00e1rk\u00e1nkat, kiemelje \u00e9tlapunk k\u00fcl\u00f6nlegess\u00e9g\u00e9t \u00e9s teljes\u00edtse elk\u00f6telezetts\u00e9g\u00fcnket a min\u0151s\u00e9g ir\u00e1nt.&#8221;&nbsp;<\/p>\n<div class=\"o-widget m-readMoreWidget -readMore u-shortDecorLineAfter row widget-container _ce_measure_widget bigdata-widget read-more\" data-ce-measure-widget=\"olvass tov\u00e1bb\">\n\t<div class=\"m-readMoreWidget__imgWrapper image-wrapper col-12 col-md-4 no-p\">\n\t\t<a class=\"m-readMoreWidget__imgLink\" href=\"https:\/\/www.startlap.hu\/vasarlas\/burger-king-mcdonalds-rendeles\/\" >\n\t\t\t<img decoding=\"async\" src=\"https:\/\/www.startlap.hu\/vasarlas\/uploads\/2020\/11\/burger-king-350x285.jpg\" class=\"m-readMoreWidget__img\">\n\t\t<\/a>\n\t<\/div>\n\t<div class=\"m-readMoreWidget__titleWrapper title-wrapper col-12 col-md-8\">\n\t\t<span class=\"m-readMoreWidget__titleLabel u-shortDecorLineBefore label hidden-sm-up\">Ez is \u00e9rdekelhet:<\/span>\n\t\t<h3 class=\"m-readMoreWidget__title title\">\n\t\t\t<a class=\"m-readMoreWidget__titleLink -secondFont u-bold u-upperCase\" href=\"https:\/\/www.startlap.hu\/vasarlas\/burger-king-mcdonalds-rendeles\/\" >A Burger King buzd\u00edtja a v\u00e1s\u00e1rl\u00f3kat, hogy rendeljenek a Mekit\u0151l<\/a>\n\t\t<\/h3>\n\t\t<a class=\"m-readMoreWidget__btn -coloredBack u-tC link\" href=\"https:\/\/www.startlap.hu\/vasarlas\/burger-king-mcdonalds-rendeles\/\" >Elolvasom<\/a>\n\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A McDonald\u2019s a Pearlfisher f\u00fcggetlen kreat\u00edv \u00fcgyn\u00f6ks\u00e9ggel egy\u00fcttm\u0171k\u00f6dve \u00faj csomagol\u00e1st k\u00edv\u00e1n bevezetni, ami modern \u00e9s mosolyt csal a fogyaszt\u00f3k arc\u00e1ra.<\/p>\n","protected":false},"author":43,"featured_media":2198048,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8180],"tags":[8974,14007],"class_list":["post-2202903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-csomagolas","tag-mc-donalds"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2202903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/comments?post=2202903"}],"version-history":[{"count":2,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2202903\/revisions"}],"predecessor-version":[{"id":2202905,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/posts\/2202903\/revisions\/2202905"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/media\/2198048"}],"wp:attachment":[{"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/media?parent=2202903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/categories?post=2202903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startlap.hu\/vasarlas\/wp-json\/wp\/v2\/tags?post=2202903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}